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Videographers – 8 Ways to Shoot Video like a Pro

Just about everyone – at one time or another, has wanted to shoot some sort of video. Nothing brings out the camcorders more than family and holidays, therefore you never know who may be behind the camera. There is so much more to creating good video than just busting the camera out and turning it on. Whether you are shooting home video, or are shooting a major production, these are some tips to help you shoot video like a pro would.

Know Your Camera
Take a look around at all the people who are great at their particular craft. They all have something in common. What is it?  They all know the details of their craft inside and out. The same should be true for you as a Videographer.  The first step on the road to shooting video like a pro is to know your camera inside and out.  Read – then re-read, the owners manual. Shoot practice sequences with it. Shoot under different circumstances. Get to know all the functions of the camera.  Doing this will allow you to shoot better video on the go.
Always Be Prepared
If you really want to capture good video whenever the time arises, then make sure you are prepared. I am talking about equipment.  Nothing is worse than missing that great opportunity because you were not prepared with all the gear you needed.  Always have these items on hand:

A spare fully charged battery
Plenty of blank tapes or record discs
A tripod
Lenses and lens cleaning cloth
Power supply with an extension cord
Batterycharger, if its separate from the power supply
Lighting gear
Microphones

Having these things will ensure you get great shots anytime you need to.
Tripod Use
You should know this if you don’t know anything else in this article. It is a given that by mounting your camera onto a tripod, you will get a steady shot, usually with a better angle. Tripods are a relatively inexpensive to purchase so there should be no excuse for not having one. The added mobility that the tripod will provide means that you’ll find it easier to do zooms and other tricks and techniques with the camera.
Lights
Lights, camera, action!  What is the first word in that sentence? Lights!  Lighting is a very important aspect of getting good video quality. If you are unfamiliar with the 3-point lighting technique, then I suggest you read about it in our “Tips on Proper 3-Point Lighting” article. If you are ever feeling unsure of whether you have enough light, an easy solution is to shoot outside. Shooting outside will usually give you a good amount of light to work with.  Although other considerations like harsh shadows must be considered if you’re shooting in full un-shaded sunlight.
Audio
Let’s not spend too much time here.  Just know this, dark shots and blurred shots can be forgiven, bad audio cannot. If your audience can’t hear your main subjects, then the video is almost worthless. You can purchase decently priced lavalier mics or handheld mics at any electronics store.
Setting Up Your Shots
Unless you are filming something on the fly – and had no idea you would be filming at that moment, it is always a good idea to set all your shots with proper composition in mind.  Using the “rule of thirds” will help you achieve this.
The rule of thirds is a compositional technique that divides the screen into nine equal parts by two equally-spaced horizontal lines and two equally-spaced vertical lines.  The four points formed by the intersections of these lines can be used to align subjects within the frame.
Try Not to Use the Digital Zoom
All cameras have it, that little button that allows you to zoom in and out of the main subject in your shot.  Most zoom functions have 2 components; an optical zoom and a digital zoom.  When you first start zooming in you’re engaging the optical zoom.  This uses the physical glass and parts of the camera lens to change the composition of your shot.  If you continue to zoom the camera will begin to use the digital zoom, which will create a grainy looking image the more you use it.  Try to avoid the digital zoom if at all possible.
B-Roll
Shoot lots of it. You never know what you can use it for, and you will more than likely need it for something during post-production. There is no limit to how much b-roll a videographer should have.  B-roll consists of additional support material or footage that can be used in the edit suite to enhance the storyline you are producing.
Using these techniques will allow you to shoot excellent video. Remember, if you love doing it, you can accomplish it. Even if you have low-end equipment, these simple tips will allow you to shoot professional looking video. Enjoy!
To take a look at more articles just like this one, click here:  www.learnTVproduction.net

Video to flash encoder, encoder flash from mov, wmv, avi files

Doremisoft Video to Flash encoder, the best flash video maker and web video creator, can assist you to convert almost all video formats video to Flash video in FLV and SWF video formats for Windows users. Doremisoft video to flash converter automatically generates an HTML webpage with embedded flash video so that you are able to upload video to website through coping the required code and uploading the converted files. Video to Flash encoder, powerful flash video editor, empowers you to get more personal flash video with flash video editing features, such as clipping, cropping, merging, applying effect. And video to flash converter provides you with a series of cutomizing functions to get more vivid flash video and web video by taking audio & video settings, offering you with many free skinning flash players with control bar, amazing special effect and preloading templates for flash video. In additional, you are allowed to add text/image to video as watermark, embed URL in video with this video to flash encoder. Key Features: Decode video to Flash and generate HTML web page quickly Input video: almost all video formats, such as AVI, MPEG, MPG, Quicktime(MOV), WMV, M4V, ASF, MKV, RM, RMVB, 3GP, 3G2, DV, FLV Export files: Flash video(FLV,SWF)with high quality, normal quality or low quality, HTML file embedded flash video with skinable flash player, JPG picture Customize Flash video with amazing customize features surprisedly Video & Audio settings: set audio in Sample Rate, Channel, Encoder and do video settings in Width, Height, Encoder, Bitrate, Frame Rate. Provide Customize Flash player, special effect, marvellous preloader template. Allows you to add text or image and embed URL into video. Edit flash video using flash editing features as easy as pie Crop video to get rid of the unwanted parts Change video bright, contrast, saturation and add video effect. Clip video to get several segments from a video. Slide video to make a combination of flash video to a single swf file complete with a player
Video to flash encoder, encoder flash from mov, wmv, avi files Direct Download If you are mac user, you can use Doremisoft Video to Flash converter mac Related Articles – video to flash converter, video to flash encoder, encoder flash, flash video encoder download, encode flash, Email this Article to a Friend!Receive Articles like this one direct to your email box!Subscribe for free today!

Video Teleconferencing Technology – An Effective And Affordable Way Of Communicating

As various types of video cameras have gotten to be more popular, from web cams, to cell phone video cams, to high end digital video cameras, the use of video teleconferencing has spread considerably and is now being used both for companies and for individuals. Now that all things high-tech seem to be very much in vogue, and people prefer to be informed through multimedia presentations, using video teleconference technology makes sense for improving communication.

With a video teleconference, it is much easier for people who are separated by far-flung locations to have a virtual meeting. Yet these meetings can be used by people working within the same organization, such as a business, a charity or even a family.

They can also be very useful when a client of a one company would like to “virtually meet” the people in the company they are doing business with or considering doing business with. It doesn’t always make sense for a company to send an employee far distances to meet with a small client, but with video conferencing, any client in any location can feel like they have a chance to know the people that they are working for, or with.

More and more often, video teleconferencing is helping smaller companies stay competitive with larger companies that can afford to send their employees on business trips. Making use of video teleconference technology also helps all companies in general to lower their overhead and keep their costs down, which can also benefit the consumer by keeping prices from rising.

This is especially important nowadays, when the cost of so many products and services have skyrocketed due to the increase in gas prices. Companies that want to stay competitive and stay in business have to find ways to keep their expenses from also skyrocketing by reducing their operating expenses whenever possible. Cutting out travel, or greatly reducing it, can make a huge difference to the bottom line and at the end of the year it can even make a difference in whether or not a company is profitable.

Not only is video format teleconferencing helping many companies during this era of recession, economic instability, uncertainty and heightened competitiveness, but there are other teleconference services that also are helping in this regard. If there is no need to have a virtual meeting that includes video, photographs or special elements, such as PowerPoint presentations, then a basic audio teleconferencing system will most likely suffice.

At the same time, web conferencing is also a wonderful option that makes use of the technologies that are built into the web browsers these days and the high-speed internet connections that most businesses and an increasing number of individuals have. Online conferencing services allow people to join a virtual conference room that can be based on text messaging, voice or video, or all three in some cases.

Regardless of the exact needs of a business or group, there are a variety of services that provide video teleconferencing to enhance and improve the communications of your group. There are a number of free teleconferencing services that have the capability of hosting video teleconferences, yet there are limitations with these free services. If an important business deal depends on a successful virtual meeting, then a company should consider paying for the service, which will not cost nearly as much as traveling would.

Video Solutions – 4 Services Solve 5 Common Problems With Adding Video to Any Type of Website

When I first embarked on learning how to add video to my website, I was looking for a solution that fit whether I was creating web pages by hand, using a blogging tool like WordPress, or working with a content management system like Joomla. Adding video to your website is no longer the challenge it used to be. The real challenges lie in finding quality content, adding video on your own terms, with a look and feel that fits your website’s purpose and your personal style, while using a video solution that is independent of the website platform you’ve chosen.Although it took several months to solve 5 common problems, I found a complete video aggregation and curation solution using a combination of services like YouTube, Magnify, Kaltura, and Squidoo. Below are the issues that needed a resolution in order to have a painless experience when adding video to my different websites:1. Content from multiple sources in one playlist2. Inclusion of audio clips3. An unbranded, attractive player for showing video hosted on my webspace4. Resolving video format issues5. Not too technical: fast, easyI use video and audio on my websites in primarily 5 ways:* Curate content from multiple sources to complement step-by-step tutorials on blog posts* Share original video tutorials I’ve created* Produce internet TV segments on Ustream.tv, then share the video episodes in a blog posting* Re-purpose the audio portion of Ustream.tv broadcasts, for use on BlogTalkRadio — then embed them on several of my websites* Create BlogTalkRadio broadcasts and share the episodes directly from the blogYouTube and Similar Video Hosting ServicesYouTube and video hosting services like it solved the first problem a website owner encounters: how to get out from under the bandwidth and space restrictions hosting videos on your own site will eventually cause. One thing I really like about YouTube, other than being able to host my own videos there, is the playlist feature because I can supplement my own offerings with content from other users. However, I’ve always wished there was a better way to supplement the videos I found useful with those from other video sites — like Daily Motion or Revver — so I could share them with my clients.At first, the only way to make this happen was to embed my YouTube playlist, then go over to both Daily Motion and Revver, grab their code, and end up with 3 different video playlists on my webpage or blog post! A real turning point for me was the discovery of Magnify. The second moment of “Ah Ha!” was the discovery of Kaltura.Magnify (www.magnify.net) solved the problems associated with pulling in – or aggregating – video content from multiple sources. Kaltura (www.kaltura.org) gave me the tools to both use audio alongside video as well as create beautiful video players to display video content hosted on my own webspace.Magnify.netHere is a service you will absolutely love if you create your own videos and supplement your offerings with videos from sources like YouTube, Daily Motion, and others. Magnify calls itself a “video aggregation platform” — meaning it is a place for businesses and individuals to pull-in (or aggregate) video content from their favorite video services. Then, all your favorite videos, plus ones you create, are in one place and you can manipulate and share them in a variety of customized ways.Once you have your aggregated content from multiple sources, you determine how to assemble it, display it, mix and match, and reuse it, either on the free website Magnify gives you or your own. I often create playlists of videos culled from different places. When I’m writing a blog post, say on “how to add video to WordPress,” it is now easy to include a playlist of video relevant to the topic, without extra work or technical difficulties.Magnify has allowed me to become a curator, just like the stately little gentleman at the national museum!Kaltura.orgAlthough Kaltura’s video solutions are similar in concept to Magnify.net, with respect to “curation” and “aggregation”, their hosting of your videos is markedly different. The ultimate focus is on mixing and mashing your own video content and allowing others to get in on the action. An added feature set includes allowing you to keep track of images and audio files that can be mixed into your video playlist, then included on your web site for viewing or for public editing.The real case for Kaltura, with respect to my needs, is the ability to create absolutely beautiful standalone video players and playlists so I can showcase my own created content. While I can (and do) upload my video tutorials to YouTube and similar sites, when I include them in a blog posting, they have YouTube splashed over them, along with those “related” videos and the opportunity for my viewers to head on over to YouTube, becoming totally distracted from my message in the process. Ugh! By creating my own player in Kaltura, I have more control over the viewing process — much more to my liking.A bonus feature is that I can include a related audio file right in the video playlist. I don’t think of Kaltura as a replacement for Magnify or video hosting platforms like YouTube. Instead, it complements my video solutions, giving me another level of control for displaying video in my blogs and other websites.Squidoo.comLastly, learning about and incorporating Squidoo’s video module rounded out the solution set. Even Squidoo is using the nomenclature “curated.” I’ve included Squidoo here in this section about video aggregation and curation because they offer a very sophisticated video display module for showing a series of videos on your Squidoo Lens. When you add this Squidoo video module to your lens, it will show up to five thumbnails of the videos you’ve chosen. It gives you three ways to populate the module with videos curated from YouTube, Daily Motion, MetaCafe, and others. Sophisticated!Clicking on a thumbnail selects the video to play and it plays right there on your Squidoo lens in a nicely-sized video player. The little marketing blurb under the video thumbnails will read something along these lines: “Curated from YouTube”! While you can’t really customize the player here, nor can you add a traditional top-down playlist, the thumbnails view is an efficient use of space, removing the need to have a long, unsightly column of videos in your otherwise attractive Squidoo Lens.Problems Solved!These similar, yet diverse, video services solved some common problems with adding video to any type of website. If your needs are similar, you might find the answer to your video aggregation and curation dilemma by incorporating Magnify, Kaltura, and the Squidoo video module alongside your other video hosting activities.

Following are few reasons why you need video SEO tips, before you upload a video on the net and wait for the users to access it. If you are advertising your product on a hording, would you choose a dead-end ally at the periphery of the targeted area or the main square of the city to place it. If your objective is to make your product visible to the users, then it is obvious what your decision will be because you know, not that many people visit a dead ended ally on purpose. Uploading a video on the internet without following video SEO tips to ensure its visibility or the accessibility to the interested internet users is like putting your video at dead-end ally of the internet. When someone searches for a thing on the internet by inputting a phrase say video SEO tips, usually he or she gets served by the search engine with literally, thousands of websites which contains this phrase. The search engine thinks that the presence of the phrase, ‘video SEO tips’ in a text based web page is an assurance of the presence of the related information about how to use video seo (Search Engine Optimization) techniques, in this case. But not so with the videos; the search engine is unable to read the video format and must depend on some of the keywords or the text, which you must provide with it, which helps it to know about your online video and rank it. Let us say you are video marketing, for $10, a ride to the moon on a spaceship that uses a hyper-tube to complete the travel in 30 minutes. As has been said, search engine cannot read video picture frames, and fails to understand that you are offering one hell of a bargain for the netizens. This is where video SEO tips become useful.

Best Practices and Tips for Video SEO

If you magnify the effect of handicap of search engines in reading video format by not appropriately supporting your video with the use of video SEO tips, it will never be ranked on the fold. Fold is part of the web page where one can read about the result of searches without scrolling. One can use video SEO tips to great effect in order to attract traffic to the website or to propagate the video among the internet users. Following is how to use video SEO in order to improve page ranking and promote link building.

Goal
Deciding whether your goal is to obtain views for your video or to increase search referrals for your website which will ultimately, help in increasing its raking is of utmost importance. Getting this point clarified will help you in deciding where to upload your video.
Views for Video (Viral ): If you want your video to go viral (propagate) among internet users then, uploading it on the video sharing websites, such as YouTube, is a far better option. Because of the assured traffic on these sites the chances of your video being accessed are far higher than if it is uploaded on your site. Your can take help of a video submission software or use video upload services to submit you video to the major video sharing websites.
Ranking: If you are in earnest to highlight your website by increasing website traffic through your video then submitting your video to other websites will be nothing short of hara-kiri. When a user searches for something, he naturally picks a well known website from the results of the search, so even though he is going to watch your video, the chances of your coming out to be a loser are high. Load your video on your own website and no where else which is a help in website promotion. Prepare a document called site-map which will tell the search engine about the videos, thumbnail images, titles and description of your video. Search engine will use this information to index your video which will go a long way in ranking it.
Few Other Video SEO Tips
It is essential to provide the video with description. If it is needed, you can take help of professional transcription services which can use narration in the video to come up with text for the video.
Title: Title of the video must be based on the targeted keywords. Research for finding these much required keywords can be done for your video as if it is a text based file.
URL: Optimizing URL of the video is one of the video SEO best practices and it can produce desired results. You can do so by including the title of the video in it. URL is nothing but the address of the video file on your website. It is the path that search engine must follow in order to locate and retrieve your file.
Keep it Short: Know that attention span of an internet user is short, if your video is longer than 10 minutes then it is good idea to edit it, unless it is very catchy.
Spread the Word and Video: After uploading the video on the internet, it is essential to let the netizens know where to find it. It can be done by spreading word about it through (blogs, communities, friends, employees and forums) or by undertaking inexpensive advertising campaigns. One can make available links to it on social media such as Facebook and Twitter so that it is easy to download.
The volume of videos being uploaded on the internet is tremendous. If one wants to increase the visibility and accessibility of his or her video, it can be done by using video SEO tips. As yet, majority of videos uploaded are not optimized that well. It is a fact one can use to his or her benefit by hiring SEO services, if needed.

Whether you need a video projector for home or work, the need is there and for that you need to go into a store and buy one. There are different types of video projectors these days from overhead to digital projectors. Here are some video projector buying tips to make your shopping a little simpler:
Manufacturer or Make: there are hundreds of video projector manufacturers these days and that makes the task of choosing one that much more difficult. To help you make an informed decision, here is a piece of information that will simplify the whole process; no manufacturer makes the parts of the video projector themselves, they always pick up parts from other manufacturers, so it can be fair to say that most video projectors will have similar components from common manufacturers. Get reviews from magazines and websites that specialize in technology. It is always good to do some research before you buy a high-end product or projector in this case, and if its a digital projector then its going to cost you some big bucks. Also look for companies and manufacturers that offer warranties and support. Some of the most popular brands are Sony, Toshiba, Panasonic, Sharp and Epson.
Technology: there are different types of technology where video projectors are concerned, but the most popular are the LCD and DLP (Digital Light Processing) technology. DLP technology uses tiny mirrors to reflect light on to the screen. A DLP video projector is expensive and best suited for corporate use. If you want a video projector for home use, then the LCD technology is best and more cost effective.
Resolution: the resolution is an important deciding factor where selecting a video projector is concerned. The older models of video projectors are VGA and SVGA with a resolution of 640*480 and 800*600 respectively. These were good for movie and images of low resolution, but were not good for high-resolution images or for 3D modeling, games, simulation and CAD. The more popular models are now the XGA and SXGA which have a resolution of 1024*768 and 1280*1024. Choose according to your need and the price you can afford, as high-resolution video projectors are expensive.
Color Depth: this is the depth of the color on the LCD screen or the number of colors the projector can project on a monitor or LCD panel. A standard color depth is 16-bit, though 24-bit is a better bet.
Lamps: you need to check the type of lamp used before buying a video projector. Check its replacement price and life expectancy. These days the lamps work for a minimum of 10,000 hours.
Brightness: the brightness is quantified in lumens. The higher the lumens the better the picture quality and this is subject to the light conditions. For home use a projector with 2000 lumens is considered decent. But for corporate use and business presentations a video projector with up to 4000 lumens is a good buy.
Connections: while choosing a projector see what kind of connection it requires. Most come with composite, S-Video and RGB connections but the newer models have DVI inputs for connections for video systems like digital video cameras. Get a video projector with a remote for convenience.
Type of projection: depending on where you are going to place the projector, you need to choose a long throw or short throw projector. Short throw is for shorter distances and long throw is for longer distances.
Enjoy all the video viewing on your new video projector that is as swanky as it gets.

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Video podcast broadcasting industry system solutions – yet for the video – broadcast industry

Radio Podcasting system needs analysis Podcasting system is a video aggregation, interactive platform. Everyone on this platform Make, Transmission and distribution of video content. Video podcast users are also showing themselves to meet the aspirations and desire to communicate with others. Production for the protagonist in their own MTV, film; publish your own video for a few other users view, comment. Video podcast through the construction of the system can be brought to the site:More popular: The strength of strong radio and television systems, broadcast video podcast site will have more participants and more rich video sources, each podcast will become the site of the promoter, the web site more visitors; More extended services: use of video broadcast customers, "upload, share, interactive" features, podcasts, radio and television networks could be held "network sea election", "video news gathering," "Network Video PK", "Video Map "and many other activities, not only can improve the site traffic, but also generate profit through the operation; Radio and Television video podcast of basic servicesYet for the video system, according to a video podcast "online record", "upload video" "video sharing" the core functionality, design the system of basic services: Online recording: capture the client through the network camera video streaming, multi-camera, using the specified bandwidth, recording audio and video; Video Upload: users through a network of local types of video files uploaded to the server; Video release: the ability of the recording media repository automatically released and have on-demand programming;Transcoding: can users upload videos and collected automatically transcode the video resources;Video Index: a quick index on the videos, support a variety of ways of video search and video shot by the rapid browsing of video resources; Video review: Support for fast screenshot approval, you can specify the time interval according to the administrator, on a quick video image capture, improve processing efficiency; Video plug-in: Video plug-in is a powerful Web site operators to promote the tools, through to the other mainstream forums, blog of the insert, for the forum, blog support Audio and Video The enhancements also make full use of forums, blog has been the influence of the system quickly to the podcasts and multimedia interactive platform for publicity and promotion. Can be inserted through the video plug-in all forums, blog, become the master complete control of the advertising channels; Expansion of broadcasting services, video podcastInternet draft: the system by uploading a video podcast and sharing features, you can easily pick the activities achieve the video capture and friends score. The campaign to draft broader lower cost operators. Video news-gathering: the traditional means of video news-gathering is often a professional journalist or a professional from the television channels to get. Through video podcasts, anyone can use the phone, DV and other video equipment, recording information, with video podcast online upload and automatic transcoding function, operators can easily get first-hand and even exclusive video news, great expansion of the site’s content sources and influence. Draft video news gathering network Video special events: a modern society, people want other people to show themselves. Operators can be held via video podcast technology activities, such as cooking contest, baby show, etc., and through the podcast to upload and display system that can meet the users want to display, but also greatly enriched the content of the site, increasing Web site popularity.

The video phone benefits to look for will make all the difference to your experience with this new technology. This information is intended to give you the knowledge that will ensure you make the right choice.If you are fortunate enough to pick the right phone, you’re in for a life changing, video calling experience.This is new to all of us. Digital video technology is in its formative and developing stage. There are only a few video phones on the market currently. As you might expect, they vary widely in price, quality, benefits and features. With a technology this new, the old adage – “buyer beware” was never more true.For the record, there is only one video phone currently available that gives you all of the benefits you should be looking for. Of note, is that this phone is state of the art, has the best quality, benefits, features and value.Benefits to look for:
See the person you’re talking to in live streaming, high definition, colour video – should be at least 30 frames per second – no “lag” time, lip synchronized
Reliable digital network provider, no disconnects or “jumpy” picture
Unlimited local and long distance calling plan for most of the world
Save money – Cost of calling plan should be much less than your current calling plan, replaces your current phone and line
Video messaging – send or receive
3 way video conferencing that will allow you to see and hear 2 other parties at the same time. Although it’s incredible to see the person you are talking to, you will regret it if you buy a video phone that does not have this capability. Imagine connecting your family and friends this way.
Easy to set up – Should have simple instructions. Just plug it in. No computer or camera equipment required, just a high speed internet connection
Easy to use – Video calling should be as easy to use as a regular phone
Connects to your wide screen TV – see the person you are talking to in ‘hi def’ on your TV
Ability to call virtually any phone number from anywhere in the world where you have a high speed internet connection
Portable – lightweight, connect to any high speed internet and start calling
Ability to operate in “Wi-Fi” areas, has WiFi capability built in
Hands free and hand set – dual stereo sound
Rotating digital picture frame for all your favourite family photos with USB flash drive port
The ability to interface with and see people on new generation mobile cell phones
Speed dialing with at least 500 number memory
Toll Free for callers from same area code – your friends and family can call you on your video phone no matter where you are in the world with your phoneMake sure your new video phone offers all of these benefits. The quality and future of your video communication satisfaction depends on these.Access this free report to ensure you have no regrets about your choice.A new experience awaits you,John Wannop

Optimizing your video for search engines will increase the exposure that the video receives, and optimization will also help spread the video’s message. Follow these steps to enhance your videos and improve their rankings…1. Shorter Videos Rank BetterNo big surprise here — the file size of short videos is much smaller than that of longer videos. On the video networks like YouTube, short videos are viewed far more often than longer ones. A length of less than 3 minutes per video seems to be ideal, and absolutely make every effort to keep your video under 10 minutes! If you have a long video segment, consider breaking it into multiple videos. The more popular videos on the video networks are given more exposure, which will also help increase the number of views received.2. Titles Capture InterestJust like newspaper headlines, it is important that the title of the video be one that will attract attention. If possible, include important keywords in the video title. This will help the video perform well in video searches for that keyword or phrase. Word order may also make a difference in the video ranking, so try to use the more important keywords at or near the beginning of the video title.3. Tag The VideoTag the video with important keywords and phrases that are relevant to the video’s contents. This is particularly important on YouTube. For anyone searching for topical videos, this will help them find yours.4. Encourage CommentingEncourage customers or other viewers to comment on your videos. Most video networks increase a video’s exposure if it receives a lot of comments or views. Once a large collection of comments has been posted, you can turn commenting off. To further increase exposure, link to the video from social sites and social media profiles such as facebook, myspace, twitter, linkedin, etc.5. User NameUse your company name as the username for your account on video networks like YouTube. The company name will further reinforce your brand.6. Embed YouTube VideoEmbed the YouTube video in your website. YouTube is the largest video network with the biggest following — by embedding the YouTube video on your website, you will further increase the number of views the video receives.7. Video Anchor TextWhen you link to the video, use keyword-rich anchor text in the link to the video file.8. Add iTunes TagsIncrease the exposure of your video by adding the iTunes tags and submitting the video podcast to iTunes.9. Video SiteMapOn your website, use a sitemap that shows where the videos are located on your website. This will help both visitors and search engines in locating the videos.10. TranscriptsCreate a text transcript of the video. The text can then be spidered by search engines, giving the content an additional channel.11. Allow Video SyndicationAllow others to syndicate your videos. This will increase the exposure and the number of views that your video receives.12. RatingsRatings are a plus. Make sure that you allow other viewers the ability to rate your video on the video networks.13. Compress FileFile compression will reduce the file size of the video, and make it faster to download and view. The downside is that more compression results in lower quality. Compress the video file to the smallest possible size, but without compromising the video or sound quality.14. Include WatermarkingWatermark your video file so that there is no doubt to its origin. Also, add a splash screen at the beginning, and embed your website URL in the video using video editing software. These things will increase your website’s exposure if the video file is syndicated.The growth of video on the web has exploded in recent years. Competitors will leave you in the dust if you fail to adapt and provide the medium your customers are exploring. Keep in mind that simply having a video is not enough! To make the most of your video content, you should take steps to optimize the video and increase your exposure.Permissions: Permissions and notification of use not required.